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PRESENTATION DOWNLOAD:
Fishing-for-Trophy-Clients (PDF) – Please remember, do NOT share these materials.

Module 2 – Fishing for Trophy Clients^TM

WEEKLY ACTION ITEMS:

1. Select your bait (initial contact method – select only 1-2 methods)
2. Prepare and execute your bait method
3. Build your pricing structure
4. Create your default proposal

RESOURCES:

1. Sample Pricing (xls) |Sample Pricing (pdf)
2. New Business Welcome Letters – See New Business Lead Source
3. Value Calculator
4. Customer Pricing

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WEEKLY VIDEOS TO WATCH:

1. VIDEO: The Value Formula – Showing Value to Close Deals
   
2. VIDEO: Pricing Formula – Pricing Your Services for Success